Our clients XYZ and Nike wanted to do something different to celebrate the 2022 /21 Euros, so they asked us to help create a cloud-hosted online digital space using our ‘Extended Experience Cloud Hosted Platform’.
Our client XYZ and Nike wanted to do something different to celebrate the 2022 /21 Euros, so they asked us to help create a cloud hosted online digital space using our ‘Extended Experience Cloud Hosted Platform’. This allowed both the media and EMEA employees to come together virtually despite the Covid-19 restrictions and experience some of the innovations and exclusive events that they were promoting during the month the Euros 2020 were running.
We used our ‘Extended Experience Platform’ to create an explorable virtual stadium that enabled participants to interact with products and stories from communities and athletes and to discover more about Nike’s ‘Move to Zero’ initiative which combines sustainability with innovative product design.
Covid restrictions across Europe prevented Nike’s Communications teams from building brand and product stories with the media during The UEFA European Championship.
We were able to use our ‘Extended Experience Platform’ to create an explorable, virtual stadium full of content experiences, stories and information. This enabled a wide range of media contacts to access and interact with the latest football, sustainability, and community stories from anywhere in the world.
We also developed an Employee-only zone. This was designed to help encourage shared celebration of tournament moments, provide a platform for user-generated content and broadcast exclusive interactive interviews with Nike’s top football talent by integrating Zoom webinar and Zoom Meetings into the platform.
If you would like to find out how to take your product or service to a next level experience and explore new ways in how to reach more customers from anywhere in the world and at any time, then please feel free to contact us to book in a call or a demo.
Extensive experience refers to having deep, broad knowledge and practical exposure in a particular field over a long period. It implies expertise built through consistent involvement. At Immersive Studio, we bring extensive experience in crafting immersive digital environments, as seen in our Nike Euro 2021 extended experience—where storytelling, interaction, and brand engagement come together seamlessly.
Yes, “extensive experience” is a common and professional way to describe a strong background in a specific field. It’s often used in resumes, portfolios, and business conversations. At Immersive Studio, our extensive experience in interactive design and real-time content creation helps global brands like Nike push creative boundaries and deliver unforgettable extended experiences to their audiences.
Extensive experience is typically considered to be years of active, hands-on involvement in a role or industry, supported by proven outcomes and expertise. At Immersive Studio, our work with industry leaders across sectors—from sport to automotive—exemplifies our extensive experience in delivering extended experiences that are immersive, visually stunning, and strategically impactful.
You might say, “I have a diverse background,” or “I bring a broad skill set across multiple disciplines.” At Immersive Studio, we describe our wide range of experience through the work we deliver—combining design, animation, real-time engines, and interactive tech to build extended experiences that engage users and exceed brand expectations.
Alternative phrases include “deeply knowledgeable,” “seasoned professional,” or “a proven expert.” At Immersive Studio, we let our portfolio speak for us—our ability to create extended experiences, like the Nike Euro 2021 project, showcases our team’s seasoned capabilities and future-facing creative approach to immersive storytelling.
You can say “comprehensive expertise,” “broad-based knowledge,” or “versatile background.” At Immersive Studio, our wide-ranging experience spans industries and platforms—enabling us to craft extended experiences that are not only immersive but also strategically aligned with brand goals and audience expectations.
Example: “With extensive experience in immersive design, Immersive Studio creates next-gen branded environments that inspire and engage.” Whether it’s virtual showcases, real-time product demos, or interactive storytelling, we use our extensive experience to build extended experiences that leave a lasting impression and drive results.
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