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Barclays Interactive Virtual Reality Experience

Barclays Interactive Birtual Reality Experience

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Immersive Studio created a number of Immersive Experiences to help Barclays interact with their customers including an interactive zone and a Virtual Reality Insurance Application.


Barclays decided to incorporate gaming technology to bring their products and services to life in Virtual Reality. Their interactive zone utilised technology which included a Samsung Gear VR and Microsoft Kinect to help their customers understand what their products do. The technology allowed them to offer their customers personalized debit cards and an interactive insurance application that teaches customers about their insurance products by placing them in a virtual home that they can explore.


A fun VR Experience that challenges you to think about insurance cover. Delivers key product information in an unforgettable manner. For both customers and internal training. Developed for both Samsung Gear VR and Oculus Rift. Provides an experience that immerses the customer into the brand. Three immersive experiences. Fun, accessible and sociable. Enlightens users about key insurance principles and links to Barclay’s products. Clear design and user interface make the experience accessible to all ages and skill levels. Robust and intuitive software design that can be easily updated.  Easy to operate with minimum training and support required. Deployable across multiple event types.


This solution Includes:

For more information on this project or if you would like an innovative and exciting way to reach your clients and help them interact with your products or services we would love to hear from you. Please contact us at or call us direct on +44 (0)203 8489035

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